revenue
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Tools for creating multimedia content for engagement
Multimedia content is key for engagement of new and existing audiences. LINA Members find out how to make it, measure the impact and what it can look like in their…
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How a Canadian newsroom monetised solutions journalism.
Learn how Canadian newsroom “The Green Line” monetised solutions journalism.
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Driving newsroom revenue through impact tracking
Measuring impact is highly beneficial to newsrooms for a number of reasons like revenue growth through grant applications and attracting advertisers.
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How to start a newsletter for news publishers
In today’s fast-changing digital landscape, newsletters offer news publishers a direct and trusted way to reach and engage their audiences. This practical guide walks you through why newsletters matter, how…
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How a local newspaper covers junior soccer like it’s the Champions League
The Norwegian newspaper that used AI to engage thousands of young soccer/football players in their region.
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Revenue Growth Pilot Program
LINA is calling for expressions of interest for member newsrooms to participate in a revenue growth training and mentorship program.
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The Smell of Freshly Baked Ads
To ensure a seamless and standardised approach to online advertising, we recommend following IAB guidelines guidelines for ad sizes.
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Sources of revenue: an ‘exhausting’ list
A list of 20 ways for news publishers to make money, with some feedback on each revenue stream.
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Setting up a subscription service
We’ve gathered some information about some available subscription services based on how you publish your news.