LINA has just conducted its annual survey of member publishers, which helps guide our work supporting hyperlocal and independent newsrooms. Our findings provide us with a snapshot of the local independent news industry in Australia. Here are just a few of the key findings we can share from this year: • LINA members publish a […]
For local news publishers, being indexed on Google News and Apple News can significantly boost visibility and readership. These platforms curate and distribute content to a broad audience, enhancing the reach of local news stories beyond traditional channels. By being featured on these major news aggregators, local publishers can attract more readers, increase engagement, and
LINA is pleased to be partnering with the Australian Press Council to ensure hyperlocal and independent newsrooms can access membership. This allows audiences for these publications to utilise an external process for complaints or concerns if they feel the news journalism published doesn’t meet professional editorial standards. The Australian Press Council is responsible for promoting
The Local & Independent News Association (LINA) welcomes the recommendation of the Productivity Commission’s philanthropy inquiry that access to Deductible Gift Recipient (DGR) status be expanded to include public interest journalism. The Future Foundations for Giving inquiry report, released publicly on 18 July, makes several recommendations to the Government, including an overhaul of the DGR
MEDIA RELEASE 10 July 2024 While many newsrooms are now turning to AI tools to review news content, the role of human journalists and editors in verifying and proofing news articles is more important than ever. The service is available to all Australian newsrooms on a pay-per-article basis, with a subsidised rate for LINA member
by Nell O’Shea Carre and Evie Dinkelmeyer In the context of an ever-changing digital and social media landscape, news publishers around the world are finding they need to diversify the ways that they reach people. Newsletters are a great way for publishers to establish and maintain direct connections with their audience – we’ve created this
The Local & Independent News Association (LINA) has launched a pivotal nationwide campaign aimed at growing diverse, community focussed voices in Australia’s embattled media landscape which is dominated by syndicated news and online mis and disinformation. The campaign, ‘Our News. Your Voice‘, calls on Australians to join LINA in actively supporting local and independent news
By Data and Insights Analyst Zahra Khalid Local news organisations thrive on the connection they have with their community. With consistent changes in the fast evolving media landscape, surveys are a great tool to stay informed on your audience’s preferences and behaviour. Below are a few things to keep in mind when sending out surveys. Once
Media release 2 April, 2024 Smaller local publishers would be disproportionately affected should Meta remove news content from Facebook and Instagram in response to government designation, with the Australian public bearing the brunt of the impact. While some smaller publishers received funding from the Meta Australian News Fund in partnership with the Walkley Foundation, most
The Norwegian newspaper that used AI to engage thousands of young soccer/football players in their region.
