technology
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Building an aggregated booking platform – first steps
LINA is working on ways to boost your publishing advertising revenue, and have tips on how to use your ads to get the most from them.
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Klaxon – open-source website tracking for journalists
Klaxon is a web-based tool that enables reporters, editors and researchers alike to monitor any number of websites for newsworthy changes, including government or corporate sites.
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Medianet – 2024 Australian Media Landscape Report and tools for newsrooms
LINA were joined by Medianet’s Managing Director, Amrita Sidhu, who showcased the findings in the 2024 Australian Media Landscape Report.
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Tech LINA members are using
How LINA members are using new tech to drive people to their sites.
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Know thy audience: Using surveys to understand your readers
How to roll out a successful survey to your newsroom audience, including planning, questions and follow-ups.
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How a local newspaper covers junior soccer like it’s the Champions League
The Norwegian newspaper that used AI to engage thousands of young soccer/football players in their region.
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LINA and DPA launch new showcase series
The Digital Publishers Alliance and the Local & Independent News Association have teamed up to present a showcase series for digital publishers.
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Chatbots and Journalism
With the growing impact of AI on journalism, and the recent blocking of AI bots by major news publishers, we discussed all things AI.
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The Smell of Freshly Baked Ads
To ensure a seamless and standardised approach to online advertising, we recommend following IAB guidelines guidelines for ad sizes.
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Best Practice SEO
Dannielle Maguire from the Audience Team at ABC News Digital discusses SEO and how it can be our friend, not our foe.