engagement

Medianet – 2024 Australian Media Landscape Report and tools for newsrooms

We were joined by Medianet’s Managing Director, Amrita Sidhu, who showcased the findings in the 2024 Australian Media Landscape Report. The findings included attitudes towards AI*, pay and job satisfaction and changes to social media use. Editorial Servies lead Russell Armour from the Medianet team, spoke about about the tools and supports they have on...

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How to start a newsletter for news publishers

by Nell O’Shea Carre and Evie Dinkelmeyer In the context of an ever-changing digital and social media landscape, news publishers around the world are finding they need to diversify the ways that they reach people. Newsletters are a great way for publishers to establish and maintain direct connections with their audience – we’ve created this

Know thy audience: Using surveys to understand your readers

By Data and Insights Analyst Zahra Khalid Local news organisations thrive on the connection they have with their community. With consistent changes in the fast evolving media landscape, surveys are a great tool to stay informed on your audience’s preferences and behaviour.  Below are a few things to keep in mind when sending out surveys. Once

Maximising Engagement

The goal posts are constantly moving in terms of social media platforms and other avenues of engagement, so we've done our best to round up your options in 2023.

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Canva for Journalists

Canva is an essential tool for journalists, whether you’re part of a big newsroom or building your own media brand. This series explores how to use Canva to create assets quickly and easily whether you’re in the newsroom or out in the field.

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