advertising
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What to include in your media kit
Founder of Broadstreet Ads and US local publisher Kenny Katzgrau outlines his top tips for creating a great media kit and how to close a sales deal.
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Building an aggregated booking platform – first steps
LINA is working on ways to boost your publishing advertising revenue, and have tips on how to use your ads to get the most from them.
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The Smell of Freshly Baked Ads
To ensure a seamless and standardised approach to online advertising, we recommend following IAB guidelines guidelines for ad sizes.
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Online Advertising
Gai Le Roy runs us through industry resources that are available to LINA members in relation to digital advertising and digital media consumption.