Monthly content inspiration for publishers
Story ideas for the month or year ahead, key news industry events for your calendar, a little prompt on revenue streams you might want to think about this month, helpful mailing lists to subscribe to, and a list of useful spokespeople, government and helpline references to refer your readers to, or to draw upon yourself.
Coming up in June:
July 2025
Revenue Ideas
- Approach businesses who are holding Christmas in July events to advertise on your site.
- Sponsored content that gives school holiday activity ideas (and add in local attractions/community centres/activities with materials easily bought from local stores)
Open-source website tracking for journalists
Klaxon is a web-based tool that enables reporters, editors and researchers alike to monitor any number of websites for newsworthy changes, including government or corporate sites (think Council websites, MP announcements, donation registers…).
It’s designed for monitoring websites for additions, removals or other changes, and can be a helpful tool for finding important public interest stories. Use this guide from LINA’s Technical Manager to set up Klaxon.
Useful contacts and spokespeople
We’ve compiled a list of useful contacts for you to reference in related articles. LINA keeps this list as current as possible, however please check links before publication. Let us know if you spot anything out of date so we can update.
The Economic Media Centre can also connect journalists with trusted spokespeople with lived experience. Use their spokesperson network to find an expert available for interviews on a range of social and economic issues.
Helpful mailing lists for publishers to subscribe to
To receive regular updates, alerts and useful media information around local government, it’s worth subscribing to these mailing lists. LINA keeps this list as current as possible, but let us know if there are any that need updating.
State parliament media releases and alerts
Useful apps for emergency alerts
- Emergency+ (by Australian Government). This app is great for both receiving emergency alerts and finding emergency services near you. It provides information on fires, floods, severe weather, and other crises across Australia. Journalists can use this to stay updated in real time.
- Fires Near Me (by NSW RFS). Specifically designed for fire alerts, it’s a great tool for journalists in fire-prone areas. It provides real-time information on bushfires across New South Wales and other states.
- Alert SA (by Government of South Australia). This app sends emergency alerts for bushfires, floods, storms, and other emergencies. It’s designed to provide up-to-date information to help with reporting on disasters.
- Australian Red Cross – Emergency (Emergency Services). This app delivers alerts about local emergency situations and offers information on first aid, shelters, and disaster management.
- BOM Weather (Bureau of Meteorology). An essential app for receiving weather alerts, including warnings for severe storms, bushfires, or floods. Ideal for staying updated on conditions that may impact local reporting.
Check out what other LINA members are doing
Meet the Newsrooms is a LINA podcast series introducing you to Australia’s local and independent digital news publishers. It discusses the most interesting stories editors have published, as well as the creative ways they are generating revenue and maintaining engagement.
