LINA is working on ways to boost your publishing advertising revenue, and have tips on how to use your ads to get the most from them.
Build your reputation
Gain institutional support, such as grants and advertising.
Collect the data that might be getting missed (like when your readers tell you that you're doing a good job! That's important to keep track of as well).
Multimedia content is key for engagement of new and existing audiences. LINA Members find out how to make it, measure the impact and what it can look like in their community.
Resources for news publishers on how to cover crises and disasters as they unfold. These may be particularly relevant to hyperlocal journalists during bushfire season in the Australian Summer. https://lina.org.au/member-resources/shop-talks/emergency-reporting/?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-87jBB_jd0YOqQJWijt_Nh7o_CGIFwx2McTJbjsMqCJFk9i7pscIaJpo-HZuotAYejhiLyX...
Learn how Canadian newsroom "The Green Line" monetised solutions journalism.
Klaxon is a web-based tool that enables reporters, editors and researchers alike to monitor any number of websites for newsworthy changes, including government or corporate sites. It's designed for monitoring websites for additions, removals or other changes.
LINA is calling for two new LINA board members to join us for a two-year term, 2024 – 2026. You’ll be representing the LINA publishers to ensure our work is aligned with the needs of the local and independent news industry in Australia. LINA’s voluntary Board consists of seven members, appointed for staggered terms. Some...
We were joined by Medianet’s Managing Director, Amrita Sidhu, who showcased the findings in the 2024 Australian Media Landscape Report. The findings included attitudes towards AI*, pay and job satisfaction and changes to social media use. Editorial Servies lead Russell Armour from the Medianet team, spoke about about the tools and supports they have on...
Let's talk tech! Newsport are using a shortcut to help keep their site front of mind, and Murray Bridge News is using digital signs.
RMIT academic Dr James Meese discusses how digital news media has transformed across platforms and with new technologies.
